MOREFOOD EXPO 2027

Meet the decision-makers who are shaping the future of the food industry

Now recognized as one of China's most influential food ingredient expos, MOREFOOD EXPO continues to set industry standards.

Committed to enhancing customer value through digitalized exhibition solutions, we create an empowering digital platform for chain restaurant groups, food distributors, and new retail platforms. As China's premier international showcase for foodservice supply chain development, we serve as East China's most comprehensive trading platform for the entire catering ingredients industry.

On March 4-6, 2026, MOREFOOD EXPO takes over 150,000 sqm at Shanghai's National Exhibition and Convention Center (NECC), featuring: Pre-Prepared Foods & Ingredients, Aquatic Products, Meat & Poultry, Seasonings & Staples, Hotpot Supplies, Frozen Foods, Fresh-cut Produce, Food Processing Equipment.

Now recognized as one of China's most influential food ingredient expos, MOREFOOD EXPO continues to set industry standards.

Download the Exhibitor Brochure




01 A large number of professional buyers + billions of media exposure, helping brands achieve efficient customer acquisition

As an important trading platform in the field of Chinese catering ingredients and supply chain, the Shanghai Huashi Exhibition continuously gathers high-quality professional purchasing resources from across the country. At the exhibition site, core buyer groups such as catering chain brands, ingredient distributors, wholesalers, supermarket purchasers, e-commerce platforms, group meal channels and catering entrepreneurs will gather. This will bring high-quality and precise trading opportunities to the participating enterprises.

Percentage of Attendees by Category at the 2026 Shanghai Food Exhibition

Percentage of Visitors at the 2026 Shanghai Food Exhibition

Meanwhile, the 2027 Shanghai Food Expo will comprehensively upgrade its all-media communication network. It will conduct concentrated promotion through various channels such as Douyin, WeChat Moments, industry media, outdoor loudspeakers, subway advertisements, and key first-level wholesale markets across the country, achieving online and offline linkage communication and reaching an exposure volume of hundreds of millions.

The powerful dissemination volume not only continuously enhances the influence of the exhibition, but also helps the participating brands receive continuous attention before, during and after the exhibition, achieving multiple value improvements such as brand exposure, channel expansion and business opportunity conversion. With a dominant position, it attracts attention powerfully.

Heavy investment in online platforms

Precise exposure of offline advertisements

02 The flagship exhibition of the global catering industry has undergone a comprehensive upgrade, creating a comprehensive platform for the entire catering supply chain.

The 2027 Food Expo has undergone a comprehensive upgrade in terms of exhibition scale, with the planning of ten interconnected exhibition halls. The system covers the entire chain of the catering supply chain, including: Through centralized display of product categories and coordinated layout of the industry chain, it helps exhibitors reach their target customer groups more efficiently, enhancing booth exposure and transaction efficiency.

Previous Buyer List (Part)in random order

Previous star exhibitors (some of them)in random order

03 30+ industry forums, events, awards and competitions, continuously expanding the brand's influence

During the exhibition, over 30 high-level industry forums, awards competitions and event activities will be held, covering:

Hot Pot and Condiment Shop

China Hotpot Industry Supply Chain Innovation Forum
Comprehensive Seasoning Materials Industry Innovation Development Conference
Local Flavor Seasoning Products Innovation Forum, New Release of Hotpot Ingredients Conference

Hot Pot and Hot Pot Ingredient Store

Hotpot and Barbecue Industry Development Conference
New Product Tasting Event for Hotpot Ingredients
New Product Launch Event for Popular Hotpot Sauces

Sea Outfitters Brand and Beverage Baking House

China Food Brand Globalization Growth Forum
ASEAN Catering Industry Cooperation Conference, International Buyer Trade Matching Conference
New Tea Drink Industry Innovation Development Forum, Baking Brand Growth Forum
Functional Food Innovation Forum, Huashi Global New Product Launch Conference

Aquarium

China Aquatic Food Pre-packaged Cuisine Development Forum
Seafood Supply Chain and Cold Chain Innovation Forum
High-end Ingredients Catering Application Forum
Aquatic New Product Release Conference

Food Equipment Exhibition Hall

China Food Factory Upgrading and Intelligent Manufacturing Conference
Central Kitchen Construction and Operation Upgrading Forum
Prepared Food Factory Automated Production Forum
Food Processing Robot Application Conference
Unmanned Retail and Intelligent Store Innovation Summit, Central Kitchen Equipment New Product Release Conference

Food Equipment Exhibition Hall

Al+ Catering Intelligence Conference
Smart Kitchen and Unmanned Restaurant Technology Forum
Catering Equipment Intelligent Upgrade Forum
Food and Beverage Packaging Innovation Conference New Product Launch of Catering Intelligent Equipment

Hot Pot and Condiment Shop

China Pre-cooked Food Industry Innovation Conference
Hotel and Catering Pre-cooked Ingredient Development Forum, Group Meal Supply Chain Upgrade Forum
The 6th Huashi China Creative Dish Cooking Championship Chef Invitational Competition
National Industry Vocational Skills Competition - The 4th National Commercial Services Vocational Skills Competition - Nutritional Meal Preparation Competitor
Item - Shanghai Selection Competition Pre-cooked Food New Product Release Event

Prepared Food Store

China Restaurant Brand Chain Development Forum
Low-GI Precooked Food Industry Innovation Development Forum
Innovative Development Forum for Intangible Cultural Heritage Ingredients
China Local Specialized Ingredients Industry Forum
Healthy Precooked Food Industry Innovation Forum
New Product Release for Precooked Ingredients

Meat Special Exhibition Hall

Meat Product Expo and Chain Growth Summit
Meat Catering Supply Chain and Large-scale Development Forum
Global New Product Release of Huashi Food

Special Exhibition Hall of the China Food Association

China Food Industry Development Forum
Food Industry Policy and Standards Trend Forum
Huashi Global New Product Launch Event

 

 

Exhibition buyers

Why-Exhibit71.png


Exhibitors' Testimonial

精准触达,高效获客

“华食展汇聚全国餐饮决策者,是最高效的客户对接平台!”
—正庭香

“意向客户多,现场与多家餐饮连锁达成了战略合作,也直接带动了订单的激增!”
—六记雄

洞悉前沿,把握趋势

“这里是创新风向标,新品、技术、模式一目了然。”
—美鑫食品

“从云南菌汤到川味浇头,地域化创新正爆发!”
—仟味高汤

品牌升级,强化认知

“在权威平台亮相,是对品质的最佳背书。”
—颐海国际

“品牌效应宣传的很不错,让七叔公品牌走向全国视野!”
—七叔公

高质量客户涌入

“现场与多家连锁餐饮达成战略合作!”
—六记雄

“收获了很多江浙沪新客户,订单激增!”
—桂丰盛

品牌声量与数级增长

“官方直播+媒体报道,曝光量显著提升!”
—料定江山

“5万平智能工厂形象深入人心!”
—美鑫食品

行业生态深度链接

“与休闲食品工厂达成定制研发合作!”
—颐海国际

“找到智能包装升级痛点解决方案!”
—裕东自动化